Gemma Purcell has a varied background in Design Management and Enterprise Development. Originally hailing from Wexford, she now calls Carlow home. Gemma holds an honours degree in Industrial Design from NCAD (National College of Art and Design) and furthered her education with an MBA from SETU Carlow.
Gemma has over two decades of industry experience. She spent over 10 years as a Design Management specialist with both Tesco and Dunnes Stores. In these roles she led multifunctional teams across various design projects, from conceptualisation to execution, driving innovation in the retail sector across Europe and Asia.
Since 2020, Gemma has been making significant contributions as an Enterprise Development Manager at SETU Carlow Campus. In this role, she manages the promotion, management, and expansion of the Institute’s Enterprise & Research Incubation Centre, particularly focusing on the Enterprise Ireland New Frontiers programme. Gemma is deeply committed to fostering entrepreneurial growth and innovation within businesses in the south east region.
Gemma also serves as a valued board member of the Carlow Chamber of Commerce, bringing her wealth of expertise in design management, enterprise development, and entrepreneurial growth to the table.
